With everyone using mobile devices to search for products and services, the success of small businesses hinges upon a critical factor: a responsive website. If your website fails to be useful when clients search on their phones, then you’ve already lost the sale. So, let’s delve into the essential strategies and actionable insights that will…
Having a bad website is much worse than not having one. Your website reflects your brand and your business. If customers are frustrated or disappointed when they visit because the site is slow to load, looks outdated, or doesn’t function well, then they’re likely to move on to a competitor. Think of your website as…
Today’s business world is quickly evolving, and business owners who are flexible and adapt to change are those most likely to succeed. Part of that flexibility is being aware of sensibilities about differences among potential clients. While this is true for everyone, it is perhaps especially true for small business owners who want to be…