Photo shows the word BRAND in large letters with other words relating to branding include around the main word.

The importance of brand consistency and how to nail it

When you think of your favorite brands, certain images, feelings, and values spring to mind. Consider for a minute the Nike swoop, or the multicolored Google logo—they are recognized immediately worldwide. That’s the end result of successful brand consistency. Building brand consistency When brands are inconsistent, they lose track of their target audience and often…

Photos shows three snapshots of community-based events.

Community Involvement: An important tool for building small businesses

Too often, small business owners say they don’t have enough time or money to give back to their communities. At AZ Media Maven, we believe community involvement is an essential component of building and growing a thriving business. Community involvement connects businesses with their potential customers, builds brand awareness and encourages customer loyalty. It also…

10 silver ballons float above words that say celebrating 10 years.

AZ Media Maven celebrates 10 years serving small businesses

The decade brought massive changes to marketing via social media AZ Media Maven, a boutique social media marketing and public relations agency in the Phoenix area, celebrates 10 years in business this month. Imagine that when we started, Facebook had yet to acquire Instagram (that takeover occurred in April 2012), Clubhouse didn’t exist, and Twitter…

PHoto of snow and pine cone with words Merry Marketing Tips

AZ Media Maven shares 7 holiday marketing tips for small business owners

Profit and visibility are critically important to small businesses but fostering them can be difficult. Luckily, the holidays are great opportunitie s for an increase in both with the right digital marketing approach. Let’s look at seven holiday marketing tips for small businesses owners that help capture the right kind of attention. Pay attention to…