Developing relationships with social media influencers can be a good avenue for expanding the reach of your own brand. Working with influencers who have large followings in your industry can improve credibility for your service or products and be very persuasive to your target market. But understanding how to leverage that influence effectively requires a…
Most small business owners today know it’s important to have a social media presence for their companies. However, few are good at understanding the methods to successfully building customer loyalty through their social accounts. Social media is often just one more burden on their already heavy plates, and there’s not a lot of time in…
Social media is a key component of growing a business and deepening loyalty among your current customer bases. Establishing yourself as an authority on social media requires a consistent presence and voice. Aligning posts with brand identity is no easy task and failing to post and respond consistently can quickly result in a dwindling community…
If you don’t have a strong social media presence, your business is losing major opportunities to build brand identity, connect with customers, and develop loyalty. Many professionals and small business owners don’t have the time or expertise needed to give their businesses an edge online. Outsourcing social media to a firm like AZ Media Maven…
Many businesses overlook Pinterest when building media marketing strategies. There are a variety of reasons for this, but perhaps the most common is the inability to see how the social media platform can make a tangible impact in their field and among their target audience. A common misconception is that your business has to be…
The holidays are a great time to draw attention to your product or service. It can be difficult, however, to know how exactly to catch extra attention during these busy months. Luckily, there are a few different options at your disposal. If you need assistance, AZ Media Maven can assist in crafting and delivering your…
Social media can make or break a business, and it’s important to stay current with social media trends in order to share the most effective content possible. The first half of 2020 had all social media managers on their toes as businesses shifted their models from storefront to online. At AZ Media Maven, many of our…
When it comes to promoting your business in an age where digital marketing is a necessity, there are a myriad of different approaches you can take. Many of these will require the help of marketing and graphic design professionals. While those strategies certainly have their place, it’s always a good idea to explore more options…
Reopening Arizona: Tips for business owners As many businesses prepare to reopen or resume business operations as COVID-19 restrictions ease, small business owners in Arizona and throughout the country are wondering how to go about re-engaging with customers. What should you share with customers and how should you reach out to capture their attention as…
Here in Phoenix, AZ, the Cactus League is in full bloom with Major League Baseball teams in town for spring training. Media Maven just happens to be managing a Facebook baseball page, too, albeit for a much smaller division: the Laveen Youth Ball Association. Using social media is relatively new for the all-volunteer, nonprofit organization,…