Photos shows three snapshots of community-based events.

Community Involvement: An important tool for building small businesses

Too often, small business owners say they don’t have enough time or money to give back to their communities. At AZ Media Maven, we believe community involvement is an essential component of building and growing a thriving business. Community involvement connects businesses with their potential customers, builds brand awareness and encourages customer loyalty. It also…

Dancers moving as they record TikTok video

TikTok 101: Using TikTok effectively for your business

Since its 2016 launch as Douyin in China in 2016, short form video app TikTok has taken the world by storm. ByteDance, which founded TikTok, has retained ownership to this day. The app spread to international markets in 2017. That was the same year ByteDance acquired app featured short form videos of people…

Screenshot of AZ Media Maven when searched for on Google.

How to use your Google Business Profile for business

Google Business Profile, previously called Google My Business, is an essential and free tool for any business owner who wants to show up more prominently online and convert that visibility into customers. However, many business owners are intimidated and frustrated when they first try to learn how to manager their profiles. (One of the reasons…

10 silver ballons float above words that say celebrating 10 years.

AZ Media Maven celebrates 10 years serving small businesses

The decade brought massive changes to marketing via social media AZ Media Maven, a boutique social media marketing and public relations agency in the Phoenix area, celebrates 10 years in business this month. Imagine that when we started, Facebook had yet to acquire Instagram (that takeover occurred in April 2012), Clubhouse didn’t exist, and Twitter…

PHoto of snow and pine cone with words Merry Marketing Tips

AZ Media Maven shares 7 holiday marketing tips for small business owners

Profit and visibility are critically important to small businesses but fostering them can be difficult. Luckily, the holidays are great opportunitie s for an increase in both with the right digital marketing approach. Let’s look at seven holiday marketing tips for small businesses owners that help capture the right kind of attention. Pay attention to…

Photo with three ornaments that state: Be an Expert, Be Available, Find Trends.

Foolproof media tips for getting news coverage during the holiday season

The holidays are a hectic time for just about everybody, but especially for small business owners. Many earn the lion’s share of revenues during the fourth quarter yet still balance added responsibilities at work with holiday preparations and celebrations. It’s also a popular time to take some much-needed time off for members of the media…