Over the past 2-3 years, short video content has emerged as a game-changer for businesses building their online presence and engagement on social media. With platforms like TikTok, Instagram Reels, and YouTube Shorts dominating the scene, the power of concise, impactful video storytelling is undeniable. This blog discusses the significance of short videos for businesses,…
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For small business owners, public holidays offer a unique opportunity to connect with your community and boost business. From Easter Events to Mother Day specials, tapping into a public holiday’s spirit can significantly enhance customer engagement and sales. However, it’s crucial to navigate these occasions with a blend of creativity and sensitivity, ensuring the special…
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In the ever-evolving world of social media, staying ahead of your competitors is crucial. This means keeping up with quickly changing algorithms, trends, and new platform opportunities. As we step into 2024, it’s time to discuss what we consider the 7 Dumbest Mistakes Rookies Make on Social Media. Whether you’re a small-business owner just starting…
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Social media advertising can be daunting to understand, execute and measure, especially for small business owners navigating an ever-changing digital landscape. To ensure you get the most out of your hard-earned dollars, it’s essential to grasp the fundamentals before advertising on platforms like Facebook, Instagram, LinkedIn, or any other digital space. So, let’s discuss the…
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As a small business owner, creating a strategy to stand out in a crowded market can be daunting. At AZ Media Maven, we focus on the three pillars of success – Public Relations, Social Media, and Marketing. They all have an essential role to play in developing a successful plan for launching and growing a…
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As Black Friday & Cyber Monday loom, businesses across the globe are preparing for the biggest sales event of the year. Not got a plan? Don’t worry. Black Friday & Cyber Monday marketing plans are key to the success of many businesses. So, we’ve created a list of essential strategies for making November a successful…
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5 best ways to promote your business in the holiday season We’re coming towards the end of 2023 and with that comes the Festive Season, so you’re probably looking to promote your business in the holiday season. Aside from the vivid decorations and chaotic shopping that ensues, brands are presented with a golden opportunity to…
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With the new year on the horizon, it’s an opportune moment to reflect on the transformations we’ve witnessed this year in social media and to cast our gaze forward to what 2024 might hold. In this blog, we’ll explore anticipated social media trends, innovations and potential game-changers that can keep you one step ahead of…
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My clients, many savvy in their own right about marketing and digital platforms, often come to me asking about each new entry into social media. It’s a rapidly evolving digital landscape. Figuring out which channels best fit with your brand and how to leverage that for the best results isn’t a simple process. This month’s…
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For small business owners operating in today’s competitive digital marketplace, online visibility is essential. Search engine optimization (SEO) is a crucial component for small businesses striving to stand out from competitors. As a small business owner, SEO brings many competitive benefits to your company by getting your products and services in front of the people…
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