Creating relevant and timely content to share on your company’s social media platforms is key to a successful marketing strategy. But many business owners don’t know what content works for their audience or how to execute it. One question we get asked frequently by our clients is “how do you come up with ideas for…
Details
If you have spent any time at all on social media, you’ve heard at least something about hashtags. Chances are you probably have heard a lot more thanks to copious media coverage on trending topics such as #Metoo, a movement launched in 2017 for women speaking up about sexual abuse and harassment. The hashtag became…
Details
The decade brought massive changes to marketing via social media AZ Media Maven, a boutique social media marketing and public relations agency in the Phoenix area, celebrates 10 years in business this month. Imagine that when we started, Facebook had yet to acquire Instagram (that takeover occurred in April 2012), Clubhouse didn’t exist, and Twitter…
Details
It’s a new year and time to think about what you should change in your small business media strategy for 2022. One way of reaching your customers that’s becoming increasingly popular is social media ads. As more people and businesses small and large have flocked to social media for staying in touch, regular posts from…
Details
Profit and visibility are critically important to small businesses but fostering them can be difficult. Luckily, the holidays are great opportunitie s for an increase in both with the right digital marketing approach. Let’s look at seven holiday marketing tips for small businesses owners that help capture the right kind of attention. Pay attention to…
Details
The holidays are a hectic time for just about everybody, but especially for small business owners. Many earn the lion’s share of revenues during the fourth quarter yet still balance added responsibilities at work with holiday preparations and celebrations. It’s also a popular time to take some much-needed time off for members of the media…
Details
AZ Media Maven shares tips on creating the perfect social media posts to engage followers and create brand awareness for you small business.
Details
Guest blog by Kristen Klepac Green Flag Digital In the past, the NCAA did not allow college athletes to accept brand sponsorships of any kind. Courts overturned this ruling and now collegiate athletes can profit from their name or image. While this new allowance won’t affect every athlete, it can change the game for a…
Details
The internet offers users access to thousands of businesses as they search for products and services. How can you make your company stand out form among other small businesses? Short answer: Earned media. When potential clients see your business featured in a news story, it increases the credibility and value of your brand. Our team…
Details
Having a bad website is much worse than not having one. Your website reflects your brand and your business. If customers are frustrated or disappointed when they visit because the site is slow to load, looks outdated, or doesn’t function well, then they’re likely to move on to a competitor. Think of your website as…
Details